We don’t believe in just taking a brief. Instead we get under the skin of your business, your long and short-term objectives and work in collaboration to create campaigns that matter.
What you can expect from GLR Public Relations
We combine business smarts and emotional intelligence to create stories that touch your audience on an deeper level.
02. Do it well
If we can’t do it well, we simply don’t do it. Success is what drives us, not disappointment.
03. Fit to collaborate
We work with our clients not for them, their success is our success and if a business isn’t able to collaborate it’s not fit to be our client. We feel it’s best to get this out of the way up front. It avoids those awkward conversations further down the line.
04. We, our people
We’re all people, not robots, and we demand professional respect and openness from our colleagues and our clients.
We are trusted by our clients. After all their reputations are in our hands.
Case study: Christmas Cavity Campaign
What weighs the same as 20,000 reindeers? The amount of sugar the UK munches through during Christmas lunch and our campaign for client, mydentist, to raise awareness of the impact sugar has on dental health...
Case study: The signs of success
Making your first million pounds, driving a sports car or owning multiple properties - what are the signs you've made it? We asked 2,000 Brits on behalf of the 8th largest accountancy firm, Mazars LLP to understand how they could get closer to their customers...
Crisis management - The Sun and a one hour deadline...
The Sun newspaper put an undercover reporter in the operation of a long-standing client. The findings of the journalist could have been hugely damaging. What's more, the newspaper gave us one-hour to respond...
Crisis management - On and Off The Record...
When a consumer called a radio station phone-in segment to complain about a client we heard about it very shortly afterwards, along with the journalist’s promise to follow up the story once he received a response from the company that was the subject of the complaint...
Crisis management - controlling what's printed...
When the chief executive and finance director left a business after a confrontational board meeting we were the first people outside the room to receive a call. The news could not be in the public domain before the solicitors had completed their paperwork and replacements had been appointed...
Crisis management - a serious case of damage limitation...
A consumer-facing client had advance notice of a very reputationally damaging issue that was being led by a regulatory body and asked for our help to manage the process and limit the reputational damage...
Meet the team
Jo heads up the GLR team and specialises in understanding client needs to deliver bespoke programmes, from internal messaging workshops and crisis management training to proactive PR campaigns that promote businesses, enhance reputations and provide a tangible return on investment.
She is also a good person to have on your team in a crisis, guiding brands and businesses through anything from regulatory action and how to respond to criminal activity to consumer complaints and office closures or mass redundancies.
She worked as a journalist for FT Business and the Yorkshire Post and wrote for The Sunday Times, The Telegraph and The Guardian. She has worked as an in-house PR for HBOS, the Department for Work and Pensions, the Department of Health.
Sarah has a really impressive track record in public relations, she’d never tell you that herself, but she’s managed high profile campaigns across print, broadcast and digital media during a career that’s lasted more than ten years in some of the region’s largest agencies.
She’s the ideas person, the one that injects creativity, brings a fresh perspective and delivers results regardless of brief, objective or situation, she makes the whole operation tick through meticulous planning and dedication.
And her dedication has paid off, it’s seen her deliver award-winning campaigns for the British Army, the BBC, Hilton Hotels & Persimmon Homes. Her success lies in her passion for PR and treating every business she represents like she would her own.
She’s also very funny, but she wouldn’t tell you that either!